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Rekh & Datta Support Party
Jan 7, 2014
Owner Rebecca Layton was running a Kickstarter campaign to fund her Indian block printing "slow clothes" business plan. She asked us to make sure everything was a success.
We threw a party at her studio that invited an otherwise online-only crowd to come in and experience Rebecca's product. The party was submitted on local events calendars, inviting the community.
During the three-hour party, attendees used the Kickstarter stations we set up to back almost $1,000 to Rekh & Datta. This momentum, plus a coinciding feature article on Ecouterre, led Rebecca's campaign to be overfunded by over $600 a few days later.